Shaw Strothers

Shaw Strothers

Adobe Doesn’t Care About Its Users…

…At least that’s what it seems like. If Adobe was really concerned about providing a pleasant experience for their users, they would have done at least one of a couple of things recently: Ship a finished, bug free product Conduct user testing...
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Windows 10 and its User Experience

Windows 10 is here, and it’s supposedly ‘the last version of Windows’ to be made. That’s a bold statement from a company that hasn’t consistently released awesome, well accepted, and highly adopted operating systems. There are companies...
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User Experience in the IoT

If you follow the annual Consumer Electronics Show (CES) held in Las Vegas each year, you probably hear a lot about a vague, somewhat-nebulous term the “Internet of Things” or IoT. Silly name, sure, but neat concept: more and more of your everyday...
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Why User Experience is More Important Than Customer Experience

I’m likely to ruffle a few feathers with this, but it has to be said, and said plainly: without a focus on optimizing the User Experience, spending time on developing the Customer Experience is a waste of effort and resources. User Experience vs. Customer...
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Persuasive Technology – Changing Human Behavior Through Technology

The more technology becomes ubiquitous and pervasive, the more persuasive it becomes as well. Whether you know it or not, nearly every interaction with technology you have, no matter how benign, that interaction is designed to persuade you to do something....
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