October 8, 2012 by User Insight
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New Type Font To Help Dyslexics

A new font designed for people with dyslexia is now available for use on mobile devices such as tablet computers and smartphones, its U.S. designer says. The font, called OpenDyslexic, was designed by...

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September 10, 2012 by User Insight
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Do We Need Humor In Our Digital World?

Wayne from ustwo writes a blog post about this common question.  ”We all know the benefits of humour but when using our digital products, we’re prone to experiencing the other side of the...

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August 29, 2012 by User Insight
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Are You Living Your Posts?

If you are on vacation and stop what you are doing to post a picture, video or comment to social media, are you still on vacation? Of course people have taken pictures on...

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August 28, 2012 by User Insight
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Mixing Social and Alcohol: A Marketing Dilemma

With alcohol ads often-depicting parties and social gatherings, social media seems like a natural fit.  Not surprisingly, the alcohol industry plans to step up it’s social campaigns in the next few months. Twitter,...

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August 27, 2012 by User Insight
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This is Ludicrous

Check out Matthew Suber, award-winning product manager, mobile and digital display UI/UX designer, art director and remixer/producer, blog post.  “It’s obvious that broadcasters, cable, and satellite companies do not understand or care what...

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August 13, 2012 by User Insight
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The F-Word in User Experience

Do you cringe when someone says “Focus Group”?  Don’t worry you aren’t alone. Check out this article found on www.measuringusability.com written by Jeff Sauro as he gives us the good and the bad...

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August 1, 2012 by User Insight
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Your Baby is Ugly, How to Fix It: Social TV

Last year we conducted a massive study around the intersection of social media and television. We invested in this research ourselves so that we could publicly share our findings and also provide a platform to...

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July 26, 2012 by User Insight
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Time to Jump In: B2B Social Media

Our clients are busy. So much so they often have questions that they don’t have the time to do a research initiative. We at User Insight are busy, in fact every 45 minutes...

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July 16, 2012 by User Insight
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Using Social for Customer Service: 3 Steps to Get It Right

We all know that social media is rife with rants and pans directed at brands. Today’s numbers about how often people are using social to complain are just staggering. However, the truly amazing...

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July 13, 2012 by User Insight
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What Do Non-Programming Designers Have To Know

Here’s an interesting blog post from Janet Murray, one of my former professors at Georgia Tech. Some knowledge of the underpinnings of the digital experiences we work on is definitely helpful. Knowing how to code...

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