“Just to recap, you put spit on his face” A Commercial by Ragu
Despite my best efforts to NOT become this, my husband and I are now one of those boring ‘old’ couples you’ve seen on a TV sitcom. We come home from a long day...
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It’s football season, where is “Sam”?
It’s that time again…. Get out the football shaped chip bowls, the tailgating equipment and the face paint, football season is upon us! Millions of marketing dollars are budgeted for and spent around...
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Interviewing in Context: How to Avoid Disaster on the Road
I recently had the pleasure of going out on the road for a project with one of our researchers, Beth Yeckley, to help a large company identify User Types for one of their...
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