Windows 8: The Good, the Bad and the Ugly
Windows 8 has received a great deal of press since its release, some of it very polarizing. Forums are filled with users trying to find a way to shut down their machines. You...
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2013 Apps to Help Keep Your Goals
Almost everyone’s New Years resolution involves hitting the gym and eating healthier. Even in my own home, the copious deliciousness of the holiday season has inspired the women in my family to once...
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New Type Font To Help Dyslexics
A new font designed for people with dyslexia is now available for use on mobile devices such as tablet computers and smartphones, its U.S. designer says. The font, called OpenDyslexic, was designed by...
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X-Ray Banner Ad Suckered Me In!
I was browsing IMDb tonight and did something the average user will never admit to. I clicked on a banner ad! They suckered me in and drove me to: http://www.imdb.com/x-ray/ I believe I was...
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A Growing Need for Multi-Channel Consumer Support
I recently purchased a stuffed animal for my six-month old baby called My Pal Scout, which has a USB port and requires a software download. Curious about the set-up process, I turned to...
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Where Hollywood and UX Methods Meet
Most of our work at User Insight involves the creation of Personas of our client’s customers. Personas serve as character “sketches” that will then live in the heads, hearts and dreams of our...
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By Our Powers Combined, We Have… Better Data Security
I ran across an interesting article about an app briefly sighted in the wild (but not currently available) from Ford Motor Company. Surprisingly, this app originated to allow you keyless entry to your...
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Users Have Choice When Paying By Phone, But Will They Do It?
My first experience with Square was at the Brooklyn Flea last winter when I decided to purchase a bracelet and the vendor promptly took out his iPhone and Square (and accepted my AMEX!)....
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Will You Hide from Obama and Romney?
Hello, Intrepid Readers! In my last post, I asked you if you would soon be hiding from Google due to their impending privacy policy change. Today, I will ask you, are you going...
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Weekly Insights February 27th – March 2nd
Allison’s Insight: My husband brought home a sample of Sugru this week. As I was trying to figure out exactly what I should do with it, I found that many people out there...
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