Top 5 Reasons to Plan a Cruise
You won’t believe me but I have been on at least 25 cruises, and I am only 29. Yes, I have cruised a lot in my life, one or two cruises every year...
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Tips and Tricks to Conduct Research in the Wild
Prepare Write up a preamble and practice it Introduce yourself, state your purpose and why you are looking for information Be transparent about the purpose of your research Build an outline of a...
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MadMen Women: Who Am I?
Tamlin Tromp created the following to show the women of MadMen and how references are made via twitter from viewers. It is interesting how viewers like to see themselves and how some do...
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Weekly Insights – January 9th through 13th
Happy Friday! We’ve got a new initiative here on the User Insight blog. Each week, Ui strategists will compile intriguing finds and insights from the Web to share with our community. Enjoy and give us your thoughts!...
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Have You Met Our Social TV Personas Yet?
Take a quick moment to get to know the TV viewers out there! Their habits will likely surprise you… Want to learn more about these viewers and their Social TV feature preferences? Check...
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Uncovering the Voice of the Social TV Consumer
Eric Holtzclaw describes how the Ui Team worked throughout 2011 to uncover the Voice of the Customer in the Social TV space.
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The Big Show
As you likely know, our team here at User Insight put on a big event to showcase the social TV persona research we did throughout this year. It was a full house –...
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Kevin Gives a Sneak Peek at the Social TV Event (Video)
Kevin explains what to expect from this exciting, first-of-its kind event!
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Social TV Experiment Update: Who’d We Talk To? (Photos)
Following the Social TV Experiment and wanting an update on who all we’ve talked to so far? Not a problem! Here’s a recap - Stay tuned for more on the project here...
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Social TV Experiment Update: In-Lab Interview Examples (Video)
Want a peek into the in-lab interviews conducted for the Social TV Experiment? Well, you’re in luck! View the video below for a sample. If you’d like to see other user videos from...
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