April 17, 2013 by Darryl Prince
frustrateduser

Using Technology without Abusing UX

Don’t implement technology for technology’s sake.  Scrolling headers, parallax pages and responsive web design are tools not business strategies. We need to treat them as such. These tools are creeping onto websites and...

Read More →
October 8, 2012 by User Insight
iStock_000017824508XSmall

New Type Font To Help Dyslexics

A new font designed for people with dyslexia is now available for use on mobile devices such as tablet computers and smartphones, its U.S. designer says. The font, called OpenDyslexic, was designed by...

Read More →
September 14, 2012 by Allison Guyton
thinking and results feedback

Why Aren’t People Coming To My Site? There’s All This Content!

Success Hinges on Answering One Question A situation we run into often is that our clients ask the wrong questions when putting forward a new site or app. On the surface, the questions...

Read More →
May 7, 2012 by Kevin O'Connor
customer is king

Today, in Our Social World, The Customer Is King

View original post at PBS Mediashift. The idea of putting customers first is not a new one. In fact, it was the start of the 20th century when Harry Gordon Selfridge coined the phrase “The...

Read More →
January 19, 2012 by User Insight
Screen shot 2013-01-15 at 1.25.14 PM

UX Book Review

A Project Guide to UX Design I picked up this book soon after I was hired here at User Insight, per a colleague’s recommendation. I’d been hired here at Ui in a focused...

Read More →
January 13, 2012 by User Insight
Screen shot 2013-01-15 at 1.28.30 PM

Weekly Insights – January 9th through 13th

Happy Friday! We’ve got a new initiative here on the User Insight blog. Each week, Ui strategists will compile intriguing finds and insights from the Web to share with our community. Enjoy and give us your thoughts!...

Read More →
January 9, 2012 by User Insight
Dollar

Real Incentives, Real Difference

Anyone who has tried to get funding for UX research knows that it’s not an easy task. We hear it from our clients time and time again. I’ve done dozens of in-lab studies...

Read More →
December 12, 2011 by User Insight
Screen shot 2013-01-15 at 1.53.21 PM

Have You Met Our Social TV Personas Yet?

Take a quick moment to get to know the TV viewers out there! Their habits will likely surprise you… Want to learn more about these viewers and their Social TV feature preferences? Check...

Read More →
December 9, 2011 by User Insight
Screen shot 2013-01-15 at 2.08.43 PM

Uncovering the Voice of the Social TV Consumer

Eric Holtzclaw describes how the Ui Team worked throughout 2011 to uncover the Voice of the Customer in the Social TV space.

Read More →
October 12, 2011 by User Insight
userinsight-37-200x300

Kevin Gives a Sneak Peek at the Social TV Event (Video)

Kevin explains what to expect from this exciting, first-of-its kind event!

Read More →
Pages:123»